Porsche Indonesia appointed Jason Broome as Managing Director

PT Eurokars Artha Utama as the official distributor of Porsche Indonesia recently appointed Jason Broome as the Managing Director of Porsche Indonesia. Jason took over the position from Christop Choi that had managed the luxury German brand for the last seven years.

“I’m here to manage the business and drive things forward,” Jason said.

Introducing himself with style, Jason drove a red-colored 911 before introducing himself to the members of the press.

“We will serve our loyal customers because their satisfaction is number one,” Jason said.

Jason Broome (Image: Porsche Indonesia)

Jason previously managed the market in Mongolia for Porsche from 2013 to 2018, he has more than two decades of experience in the luxury automotive brands in seven markets around the world, China, Hong Kong, Kenya, Macau, Mongolia, New Zealand, Saudi Arabia, and Sri Lanka.

“I will need a bit of time to understand the Indonesian market, I’m trying to understand it’s demographic and I will try to bring the best practices to the Indonesian market,” Jason said.

“We are pleased to welcome Jason Broome on board for Porsche in Indonesia. With his extensive experience in the luxury automotive industry, we believe he can strengthen the brand in Indonesia,” Shaun Domoney, group chief operating officer Eurokars Group added.

Porsche Indonesia started its operations in 2002 and currently headquartered in Jakarta. A part of the Eurokars Group, Porsche Indonesia offers support to Porsche Center in Jakarta and Surabaya for sales, after-sales, business development, marketing, and public relations.

The Indonesian version of this article can be found here.

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